Empowering Human to Grow AI-Powered Business
We help business leaders, teams, and communities embrace AI with clarity and confidence - unlocking efficiency, innovation, and growth without losing the human touch.
We Help Individuals and Teams Use AI
Ethically and Effectively
Across Every Task and Role
We empower business owners, teams, not-for-profits, and membership groups to adopt generative AI confidently across marketing, communications, operations, research and customer service.
Human-first, ethical, and built for your team.
Let’s make AI work for you - with clarity, confidence, and impact.
Let’s make AI work for you - with clarity, confidence, and impact.
Our three step process
Audit
Conduct a strategic audit of your business across every task, role and department to identify the areas where generative AI will make the most impact.
Strategy
Develop an inclusive and comprehensive strategy to ensure the integration and implementation of generative AI
Education
Educate and empower your staff and teams to use generative AI securely and strategically.
Tailored AI Support for Every Stage of the AI Journey
Our Services Include:
Just Starting Out?
Learn the basics with our free AI Success Skills Workshop
Running a Small Business?
Get clear, step-by-step strategies to save time and boost profit
Booking an Event Speaker?
Inspire your audience with engaging, actionable AI insights and strategies
Leading an Organisation?
Build a clear, compliant roadmap for cultural AI transformation
Scaling AI Across Teams?
Roll out consistent, scalable AI training across your network
Let's Get Started!
Free AI for Business Guides
Beginner-friendly guides for small business owners, marketers, and AI-curious professionals.
AI Consulting & In-House Training
Culture-driven AI strategies, team training, embed AI org-wide.
AI Success Lab: Elite Membership
Monthly workshops, Prompt-A-Thons, and expert coaching.
Client Success
Kate delivered the most valuable training course I've ever attended, with practical insights tailored our industry. Her personalised guidance, professionalism, and wealth of knowledge made the program highly impactful and easy to apply.
Saira Manns
Surf Life Saving Queensland
“Kate’s unique ability to bring complex AI concepts to life has been a game changer for our webinar series. Her passion for AI is infectious, inspiring our audience across APAC to embrace digital advancements to better serve their communities.”
Rachael
Event Manager
Kate led professional development for over 250 staff with outstanding subject knowledge, tailored delivery, and excellent audience management.
Her session had immediate impact, sparking organisation-wide strategy planning. I would highly recommend Kate to any large organisation wanting to enhance understanding and integration of new tools.
Duncan Anderson
South West Institute of Technology
Join the AI
Success Community
Looking to connect with other businesses using AI to boost productivity and make real impact?
Join our free AI Success Lab Facebook group where we share live webinars, fresh AI updates, real-use strategies, fun challenges, and practical tips to help you grow with confidence.
Learn, connect, and grow with others on the same AI journey.
The AI Grapple
Hosted by Kate vanderVoort
Real conversations on AI’s impact, ethics, and integration into business and marketing.
Perfect for leaders navigating the tech shift with purpose.
Tune in to make AI make sense for people, not just platforms.
Founder & CEO
Kate is a leading expert in AI education and the integration of generative AI for business. With over 15 years in digital strategy, she has supported more than 3,000 companies, small businesses, and community organisations to boost efficiency, transform operations, and build engaged communities.
As Founder and CEO the AI Success Lab (formerly Social Mediology), Kate blends strategic insight with hands-on expertise. Recognised as a Queensland Government ‘Digital Community Champion’ and a founding Lead Trainer for Meta’s Community Manager Certification, she brings global training experience and a human-centred, ethical approach to every project. She is also the host of The AI Grapple podcast, exploring what AI means for business, society, and the future of work.
Frequently Asked Questions
I’m new to AI - where should I start?
Start with our free AI Guide and beginner workshops. We break down AI into simple, practical steps you can try immediately - without jargon or overwhelm. We have 6 guides to meet you wherever you are at in your AI journey. Check them out here.
What services do you offer?
We help small business professionals and organisations integrate AI practically and ethically to lift productivity and increase impact. Services include consulting and in-house training, speaking and workshops, and our AI Success Lab community with coaching and an Elite Membership.
Do you work with not-for-profit organisations?
Yes. Our founder Kate has worked in the not-for-profit sector for over 20 years and is very skilled at increasing productivity and capability with AI in resource constrained environments. We even have not-for-profit pricing.
Where are you located and what time zones do you support?
We are based in Queensland, Australia, with clients all over the world. We routinely support APAC, with options for EMEA and Americas by arrangement. All our online events are scheduled in AEST, with maximum global time zone coverage in mind.
How can I start using AI in my business?
Start small: stop asking the question ‘What can AI do for my business?’ and start asking ‘What tasks do I have in my business and how do I apply AI?’ - this alone will save you months of chasing shiny objects and going down rabbit holes. Move as quickly from the AI-dabble to being strategic! We can help you fast track that process with our free AI-Powered Business Workshop - want to check it out?
Can you deliver scalable AI training across multiple teams or locations?
Absolutely. Our Elite Membership and custom in-house programs provide consistent, cost-effective AI education for distributed locations and member organisations. We conduct training and workshops both in person and remotely via video conference.
What do I get in the free AI Success Lab community?
Our free community is hosted in a Private Facebook group where you can find the latest AI news and strategies. We don’t share every AI update - just what helps to move the dial in your business with AI now. We run free challenges and workshops and there is a very supportive community of other AI-curious professionals and business owners. Ideal if you’re getting started or exploring.
Let’s Build Your AI Strategy
Ethical. Strategic. Human.
Whether you’re leading a team or running ops solo,
it starts with the right roadmap.